【本讲教育信息】

一. 教学内容：

Module 4 Unit 1 Advertising

 

二. 教学目标：

    Unit 1 Language Points

 

三. 重点、难点：

（二）Word Study

  15. complete 1） adj. 全部的，完全的，完整的

       eg. The police were in ~ control of the situation.

       Work on the new building in our school is nearly ~.

       incomplete adj. 不完整的 eg. Unfortunately I do not have the information because our records are ~.

       2） v. 完成 （finish）

       eg. ~ the sentences using either the simple past or present perfect tense of the verbs.

       注意与compete（竞争）区别。

  16. law

1）n. 法律

       eg. Should people do what they think is right even when it means breaking the ~?

       Officials ought to obey the ~ .

       By ~（According to ~）, an advertiser can't use a person's name for commercial purposes without permission.

       2） 法则 eg. the ~s of nature

  17. lie

       1） v. 说谎（lied, lied）

       lie to sb eg. You ~d to me! Why didn’t you tell me the truth?

       lie about sth eg. She ~d about her age.

       lie through your teeth eg. The witness was clearly lying through his teeth.

       2） v. 躺，在于（lay, lain）

       eg. The papers were lying neatly on his desk.

       The difficulty ~ s in collecting evidence.

       Japan ~s to the east of China.

       3） n. [C] 谎言

       tell lies eg. I always know when he's telling ~.

       white lies 善意的谎言

  18. untrue adj. 不真实的（not based on facts that are correct）（false）

       eg. It's ~ to say that commercial advertisements lie to the customers.

       true adj. 真实的

       区别 true & real

       real强调人或事物真实的存在，而不是想像的或虚构的。true 则强调符合事实，是真的，而不是假的，是相符的，而不是编造的。

eg. Father Christmas isn't real. 圣诞老人不是真有其人。

I'm learning to skate on real ice. 我在真正的冰上学溜冰。

Read through the passage first and then tell me which answer is true.先通读一遍这篇文章，然后告诉我哪个答案是正确的。 A true friend is a real friend. 忠诚／忠实的朋友是真正的朋友。

  19. claim

       1） v. 声称，宣称，号称

       claim （that） eg.The company ~s that their product “makes you thin without dieting”.

       claim to have done sth eg. Anyone could ~ to have done it.

       [death] eg. The earthquake has so far ~ed over 3000 lives.

       2） n. 宣称，声称

       eg. Evidence to support these ~s is still lacking.

  20. aware adj. 知道的，明白的，意识的

       be aware of/that eg. The children are ~ of the danger.

       Were you ~ that Joe had this problem with his knee?

  21. even if 即使 （emphasize that sth will still be true if another thing happens）

       eg. She's going to have problems finding a job ~ she gets her A levels.

       even though （emphasize that sth is true although sth else has happened or is true）

       eg. ~ he's 24 now, he's still like a little child.

       I can still remember, ~ it was so long ago.

  22. toothpaste n. 牙膏

       eg. a tube of ~

  23. breath /（/ n. 气息；呼吸

       eg. Leo could smell the wine on her ~. /Let your ~ out slowly.

       bad ~ 口臭eg. He's got bad ~ （=breath that smells unpleasant） .

       take a （deep/long/big etc） ～ eg. Jane took a deep breath and walked into the interview room.

       out of ~ 喘气eg. Eric came running into the room, out of ~.

       breathe /（（/ v. 呼吸 eg. relax and ～ deeply

  24. cure v. 治愈；治疗

       eg. Many types of cancer can now be ~d.

       an operation that can ~ short-sightedness in 15 minutes

  25. customer n. 顾客，消费者

       eg. We've had several letters from satisfied ~s.

       custom  1） n. [C, U] 习俗，风俗 eg. The guide offers information on local ~s.

       2） n. [singular] 习惯eg. He awoke early, as was his ~.

       customs [pl] 海关eg. She was stopped at ~ and questioned.

  26. comment n. 评论，意见，评价

       eg. Does anyone have any questions or ~s?

       no ~ 无可奉告

       comment v. 评论，评价 [on] eg. People like ~ing on my sister's looks./ “He only wears those clothes to prove that he's rich,” commented Harry.

  27. connect v. 联系；连接 （to join two or more things together）

       connect sth to/with sth eg. ~ the speakers to the CD player./ We'd like two rooms with ~ing doors.

       relate, link, be related to, be linked to

  28. fall for 上……的当，受……的骗

       eg. He is too smart to ~ that trick.

       fall for sb 开始爱上某人eg. That was the summer I worked in London, and met and fell for Lucy.

  29. trick 1） n. 骗局，把戏；恶作剧

       eg. Pretending he doesn't remember is an old ~ of his.

       play tricks on 欺骗，捉弄eg. Yes, fate was playing ~s on me. （命运捉弄我。）

       2） v. 欺骗，捉弄

       eg. She knew she'd been ~ed, but it was too late.

       ~ sb into doing sth eg. He claimed he was ~ed into carrying drugs.

       ~ sb out of sth eg. The corporation was ~ed out of $20 million.

  30. original adj. 新颖的，别致的，独创的，最初的，原来的

       eg. The land was returned to its ~ owner.

       I don't think George is able to have ~ ideas!/ That's a very ~ suggestion.

  31. creative 具有创造性的

       eg. a ~ solution to the problem

    create v. 创造eg. Some people believe the universe was ~d by God.

    creation n. 创造[of] eg. The plan should result in the ~ of 2000 new jobs.

    creature n. 生物eg. The first living ~ sent into space was a dog named Laika.

  32. public

       1） n. 公众，大众

       eg. The meeting will be open to the ~.

       2） adj. 大众的，公众的

       eg. a ~ beach

 

【模拟试题】

  1. Father often says to me, “Be _________ honest boy today and _________ useful man tomorrow.”

    A. a; a          B. an; an         C. a; an              D. an; a

  2. Only in this way ______ get ready for the coming mid-term examinations.

    A. can we        B. we can        C. we shall be able to     D. can we be able to

  3. I ______ him not to go there, that is, my advice was that he ______ there, but he wouldn’t listen to me.

    A. suggested; didn’t go                   B. hoped; not go

    C. wished; did go                      D. advised; not go

  4. Franklin didn’t ______ the inspiring speech by the famous leader, but he ______ it.

    A. know of; know                       B. know; knew of  

    C. know; knew to                       D. know of; knew with

  5. --I’m taking my TOEFL examination next week.

    -- ______!

    A. Come on        B. Congratulations     C. Good luck         D. Cheers

  6. She ______ have gone to Shanghai for a visit. She has been discussing the papers with me for a whole day.

    A. mustn’t         B. needn’t            C. shouldn’t          D. can’t

  7. Mr Smith doesn’t believe that his daughter can work out the problem that easily, ____?

    A. does he         B. can she            C. doesn’t he         D. can’t she

  8. There is no doubt ______ people will live a longer life in the future.

    A. whether         B. if                 C. that              D. what

  9. The boy promised ______ in the exam any more.

    A. not to cheat                          B. not cheating     

    C. to not cheat                          D. not to have cheated

  10. The population of the city ______ not large, but more than one third of the population here ______ highly-educated citizens.

    A. is, is           B. are, are             C. are, is             D. is, are

  11. Don’t let yourself be taken ______ by the beggars.

    A. on             B. in                 C. up                D. off

  12. Missing the 8:00 train means _______ for another hour.

    A. waiting      B. to wait       C. to be waiting       D. having been waiting

  13. The film brought the hours back to me ______ I was taken good care of in that faraway village.

    A. until          B. that               C. when              D. where

  14. Plants of this kind grows best ______ it is neither hot nor cold.

    A. in which        B. where             C. in places           D. which

  15. Using gestures ______ a correct way will help communicate ______others in a foreign country.

  A. on , with         B. by , about           C. in , with            D. with, to

【试题答案】

  1. D                  2. A               3. D               4. B               5. C

  6. D                  7. A               8. C               9. A               10. D

  11. B                 12. A              13. C             14. B              15. C